4 Reasons to list your home in the winter.
Updated: Feb 28
Deciding when to list your home can be a difficult decision because there are so many factors at play (weather, kids, school, inventory, etc.). The age-old question comes into play; "Do I list before spring." The spring market is the unofficial kick-off to the selling season because it rolls right into summer. Typically your best months to sell are March-August. That being said, here are a few reasons why it's actually beneficial to list before the spring market.
1. Less competition: If you list early, then you have less competition. Buyers are always looking. And while the buyer pool may be smaller, so is the competition. So if you list early, you could sell faster mainly because the options are limited. So your exposer is that much better.
2. Hired services: If there is any preparation that needs to be done before the sale (painting, electrical, plumbing, etc.), then you'll have a better chance of getting hired contractors. Spring and summer are busy months for most individuals who work in the triads. Listing in the winter means that you'll be a priority.
3. Exterior Prep: Winter selling means that you won't have to do a lot of exterior preparation/ maintenance before or during the listing period (i.e., mowing, tree trimming, gardening, etc.). This makes for a more manageable listing period because all you need to focus on is the interior of the home.
4. Room for negotiation: Typically, there is less room for negotiation in the winter. Because buyers have fewer options, the seller can hold their ground and be more firm on the price.'
Like anything, when you list your home is a strategic choice. And listing in the winter can often be the best option for sellers who aren't afraid to move in the colder weather. It's always best to weigh your options with an agent before moving forward. Market conditions will vary, and this could impact when you want to list. But at the end of the day. Don't discount the winter months.