Our Story

Black Phoenix Group is a boutique Brokerage that is committed to creating a uniquely crafted real estate experience; custom-tailored for each individual client. Passionate in our pursuit of perfection and driven to lead in this diverse industry, we innovate, implement, adapt, and overcome. Black Phoenix Group has been a leading innovator in the use of digital tools to create efficiencies within the residential brokerage business practice. As part of this commitment to innovation, we have created an integrated technology platform which provides clients with increased transparency into their homes' status as well as access to other homebuyers via social media channels.


This innovative approach has allowed us to grow exponentially over the past three years.

The Phoenix

Black Phoenix Group is named after the mythical Phoenix rising from the ashes; covered in char, ash, and fire. The Phoenix is a symbol of renewal, rebirth, and the growth that comes from starting anew. For our company, it means a fresh start and a chance to build a brokerage that is fiercely committed to our clients, and environment and philanthropy.


Our Team

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Zac Bales-Henry

Broker Owner

I’ve been a lifelong native of Des Moines, and I'm proud to call it my home. I have over 14 years of real estate experience, ranked among the top-tier agents nationwide, and was honored with the 2016 Realtor Magazine 30 under 30 award.


In addition to being a driven agent in an extremely competitive industry, I also commit myself to my community through various philanthropic endeavors and volunteer efforts. In particular, I enjoy giving back by supporting organizations that focus on environmental sustainability because it is important for future generations to be able to enjoy our planet as much as we do today.


Outside of work hours, you will find me in one of two places: either exploring the great outdoors or enjoying time with my family.



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Stephanie Adair

Executive Assistant

Stephanie has over 5 years of experience in real estate and is passionate about service, community, and family. She's a mother of two beautiful children who are her world; she wouldn't trade them for anything. She lives by the motto "what doesn't kill you makes you stronger," so Stephanie never gives up on any opportunity to improve herself or others.


As a founding member of Black Phoenix Realty Group, Stephanie provides all support services and client interaction for this company. Her background in financing/banking allows her to understand the complexity involved in each transaction from start to finish with regard to how it will impact both the seller and buyer’s financial well-being. 



Laarni Felizardo

Assistant / Brand Manager 

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A Filipina with three years of experience as a Social Media Manager and Graphic Designer in the real estate industry, Laarni also has an extensive sales, marketing, and supply chain background. She loves being around people, especially her family! Her motherhood is one thing that she takes very seriously. You can find this woman juggling errands or making sure everyone gets enough sleep while keeping tabs on who needs what at any given time!. She manages the company's social media profiles as a member of the firm.



Brand Ambassador

Let's face it; most people come here just to see Athena. She's our fearsome little leader who always represents the brand. Athena has over 11 years of marketing experience and understands what the consumer is actually looking for; unlimited puppy time and pets. She sleeps more than she's awake but still has the ability to produce top-of-the-line marketing in her waking hours. When she isn't working, she can be found on runs, digging holes, and occasionally climbing a mountain. Athena doesn't have any contact information as she's not old enough for a cellphone.